Project Name: Predicting Place Attachment with Social Media Posts: An Exploratory Study

Grantee: Javier E. Otero Peña

Discipline: Environmental Psychology

Funding Cycle: 2019-2020

Project Status: Completed

White Paper: Predicting Place Attachment with Social Media Posts: An Exploratory Study

About the Project:

This digital innovative Start-up proposal seeks to shed light in the field of environmental psychology, by studying the potential correlation between place attachment as measured in a survey of the CUNY SPH PARCS Study, and a sentiment analysis of geotagged tweets. The importance of this research project relies on the fact that, if sentiment-analyzed tweets made in or near parks are found to be a reliable predictor of place attachment, time-consuming and lengthy research methods could be replaced by this fast and resource-efficient method that relies on publicly accessible data. The Start-up grant would fund the careful design and implementation of the required programming, data collection, cleaning, analysis, testing and visualization.